Essex Climate Focus Area

The The Essex Climate Focus Area (ECFA) aims to be a learning place for sustainable development and a site for testing interdisciplinary approaches to understanding and managing changes and interactions between social and ecological systems, including conflict prevention and management of biodiversity.

Working in collaboration with Involve, (one of the UK’s leading public participation organisations), the aim is to incorporate key values of the public when it comes to land use, green spaces and the collective goal of reducing carbon emissions and to provide high-level training on how to effectively include the public in decision-making to members of the local authorities.

An illustrative icon style is used for the logo to highlight the four main objectives to becoming more climate change resilient – implementing biodiversity net gain (leaf), reducing flooding (water), improving soil health (field) and reducing the urban heat island effect (sun).

These elements combine to form the logo, depending on viewpoint, the logo can be read as a fish or bird with an essence of the Yin and Yang symbol.

Disciplines:

  • – Brand identity
  • – Visual brand language
  • – Printed and digital reports
  • – PowerPoint and Word templates
  • – Pull-up banners
  • – Social media assets